Anheuser Busch and Harbin Brewery Group of China Essay

Anheuser Busch and Harbin Brewery Group of China - Essay Example It is because of this fact that no particular local player emerged as the leading national beer producer in the country. The government intervention in the market is not up to that extent as normally considered by outside players. Since the industry experience very small margins and mushrooming of the low cost producers of regional level therefore there is a greater threats of substitutes for AB to enter into the market. As discussed in the case that no international beer brand has been able to make in-roads into Chinese Consumers subtly suggest the level of strong presence of substitutes developed according to the taste buds of the local consumers. The lack of market space for the leading beer brands of the world suggest that the substitutes have strong presence in the market and pose a greater threat. The threats of substitutes are from moderate to High. If the basic use of beer is just to quench the thirst of the consumer than the threats of substitution can be high however since Chinese consumer prefer to have some level of liquor in it therefore the scope of substitutes get bigger as wine and liquor products also become direct substitutes of our products. It has been the strategy of Chinese government to allow the entry into the Chinese Market through the formation of Joint ventures with the local companies in order to help the local players to gain technology and management expertise. Thus the biggest barrier to the entry into the market is the fact that companies looking for making in-roads into the Chinese Markets have to find local players to pair with as they themselves cannot start the sort of Greenfield projects. The current experiences in the Chinese Market suggest that the companies that have brought in foreign capital in the country has been not been able to sustain in the longer run therefore they have to look for the local players to take over their stakes in the

Explain how fate and Oedipus's own essential nnature combine to make Essay

Explain how fate and Oedipus's own essential nnature combine to make him a tragic hero - Essay Example   The search for the truth depicts Oedipus’ tragic nature.   The make-up of a classic tragic figure include characteristics such as a fatal flaw, noble background, and inevitable downfall.   This paper analyzes three specific instances of Oedipus’ search for the truth that suggest his qualities of a tragic hero:   his blind hubris, his remorse upon his epiphany and his self fulfilling prophecy indicting his downfall.   Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Oedipus was determined to find the murderer and asked Creon about the context surrounding the crime.   His relentless pursuit of the truth reveals his essential nature as a tragic hero. He was told that Laius was on pilgrimage when he was slain. The only witness fled the scene indicating that there was a group of robbers: I go, but first will tell thee why I came. Thy frown I dread not, for thou canst not harm me. Hear then: this man whom thou hast sought to arrest With threats and warrants this lo ng while, the wretch Who murdered Laius--that man is here. (5-6) This quotation indicates that Oedipus curiosity of the murder of his father. This is a unique quote in that it sets the stage for the search for the murderer of his father. This starts the path to self destruction. ... He has already lived up to the prophecy that was delivered to him, now he pursues the knowledge that will vindicate the verdict.   Oedipus’ search for the truth initiates his compounding hubris.   His blind sense of pride distorts his view of his objective and leads to his inevitable downfall.   In this manner, Oedipus’ pursuit of his prophecy marks his tragic flaw.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Oedipus poses the assumption that he is being framed by Creon who seeks his position as king. This quotation represents Oedipus’ deployment of defense mechanism as a means of justifying why he could never be implicated in the murder of his father. While at the same time, he deploys the mechanism because he is coming to grips with the conclusion that he could indeed be the murderer (Dawe, 2006). Oedipus is attempting to escape the knowledge of his fulfillment of his preordained fate. While his search for the answer drives him further insane, he feels as if he will never returned to normality until he knows for sure. He escapes the bliss of ignorance out of pure curiosity.   The brink of his insanity represents the knowledge he must gain in order to undergo the tragic hero’s traditional epiphany.   Once Oedipus’ crosses this line and gains this great realization, he finds that it is essentially too little, too late.   Despite the immense remorse he feels internally, his fate as a tragic hero has already been sealed.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Oedipus realized that his self fulfilled prophecy could have been handed down to his daughters who will have no husbands. Hence he seeks their departure with him to a land where he will not be followed by his dreadful past. "He cries, 'Unbar the doors and let all Thebes Behold the slayer of his sire, his mother's--' That shameful word my lips